O'Brien House
Informational and promotion sign up page for a historic boutique‑hotel.
O'Brien House, was a luxury boutique hotel and restaurant located in Gatineau Park, Ottawa. For their soft opening, they ran a promotional campaign targeting weekend getaway seekers. I designed and coded this promotional page to lead capture potential clients.
With only 11 rooms available, the landing page was tailored to attract premier clientele. I edited together a background video showcasing the picturesque landscape and aerial views of the 1930s mansion to emphasized the remote location and architectural charm. The titles were animated with a subtle cascading effect to add visual interest to the form.
To evoke an atmosphere of relaxation and serene ambiance, I opted for muted color palettes and generous white space. The image carousels highlighted the elegantly decorated rooms, maintaining a sophisticated, but cozy aesthetic.
The page's performance surpassed expectations, achieving a cost per lead of 15 cents and generating over 600 potential clients for the soft opening promotion.
